Custom Solutions

We help emerging and mid-sized companies improve sales, typically 50%-100%, by professionalizing their online marketing efforts. We integrate the best online strategies, technology, and people to deliver dramatically better results in less time.
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Success stories

Risk & Insurance

Custom Publishing

Risk & Insurance is the largest publisher in the insurance industry with properties in the U.S. and Asia. Its online efforts, however, were outdated and it had no in-house expertise to grow readership through its websites and email newsletters. The company hired Microsite.com in 2011 to rebuild all its online properties and develop marketing strategies using SEO, AdWords, and social media.
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Risk & Insurance

How does it work?

We Build Your New Website

After 19 years of building literally thousands of websites and Microsites, we’ve learned a thing or two about attracting visitors and converting them into Readers, Leads, Buyers, and Sales.

Every page is optimized for search and lead generation. As a result, our homepages and landing pages have proven to increase traffic and improve conversion rates significantly. In fact, we’ll guarantee it before we build your site.

RCap Equity


Add Your Online Marketing Tools

After integrating the best tools, your marketing team will execute a systemic marketing program designed to bring new people to your website and convert them into lead opportunities for you. These are the tools we use:
Google Ads & Social Media Advertising

Google Ads 

Our AdWords expertise – ranked in the top 3% of Google
Adwords Partners globally – maximizes your spending to hit the targeted cost per conversion. 
Google Ads & Social Media Advertising

Social Media Advertising

We advertise on social media platforms, like Facebook, which offers the most efficient, predictive media buys to target prospects most likely and ready to commit.
Search Engine Optimization (SEO)

Search Engine Optimization (SEO)

We optimize the structure and content of the website to attract from organic search results qualified prospects with the desired intents, i.e., those shopping for your product or service.
Lead Nurturing

Lead Nurturing

We create consistent, tailored communication that educates and nurtures prospects until they are ready to buy.
Customer Reviews Software

Customer Reviews Software

We install software that facilitates capturing five-star reviews to post on your site as well as Google, Yelp, and Facebook.
Call Tracking

Call Tracking

We use software to track every call coming from each visitor to the website that gives us hard data on user activity and which marketing campaigns deliver the best returns.
Tracking and Analytics


Monitor the activity of every prospect and measure each marketing program to evaluate its effectiveness and find ways to optimize.


Executive Summaries

Every two weeks, we issue an executive summary and conduct a 15-30 minute conference call that offers our analysis of the data, makes recommendations for optimization, and confirms next steps.

Your marketing team will then implement the approved action items.
Smart Marketing with Predictive Results.
© 2019 The Executive Whisper LLC. Microsite.com and its logo is a copyright of The Executive Whisper. All rights reserved.
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